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Dupes are popular with Gen Z. Is this bad news for luxury fashion brands?
Fast manner platforms like Shein, with their speedy turnarounds, have accelerated the development of fashion dupes. They can churn out replica merchandise speedily when a luxurious product commences trending, states Walker. “We’ve viewed what was now an set up knockoff lifestyle turbocharged, coupled with a surge in demand from customers from social media. None of this is new — it’s just sped up and amplified.” Amazon is a crucial destination for dupes shoppers, but the firm is doing work hard to make sure need for luxurious dupes does not also consequence in much more counterfeits on the platform. “Dupes are not the identical as counterfeit,” suggests Anna Dalla Val, Director…
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Kylie Jenner, Hailey Bieber and Gen Z rock ‘no pants’ fashion trend
No trousers, no trouble? Kylie Jenner, Hailey Bieber, Bella Hadid and far more stars and manner notables seem to believe so. They are ushering in a Gen Z manner trend of leaving the property in just tights or underwear-esque briefs – no outerwear required. Seem risqué? It is just the hottest way this technology is using imaginative outfits liberties to rebel. “Trend is just expressing what is heading on broadly in culture,” says longtime small business of tradition journalist Christina Binkley. “We’re in a rule-breaking era.” Here is why it seems like runways, purple carpets and sidewalks are seeing a lot less pants than ever right before. What is the…
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The chaos theory of Gen Z fashion
In 2022, as America emerged from the pandemic, we got a glimpse at the wild energy of the next generational aesthetic December 27, 2022 at 6:00 a.m. EST Alici Sol, 23, wears loose-fitting jeans and a white shirt (her post-pandemic go-to ensemble) with her favorite jacket. It was once her friend’s, she says, “and she got it from another girl who got in L.A. at a vintage market.” All photos were taken in Manhattan in November, unless marked otherwise. (Calla Kessler for The Washington Post) Comment on this story Comment The big mystery of “The White Lotus’s” second season was supposed to be who died at the end. But all…